9.18.2009

Build a Virtual Sandwich!

Here's a unique way to give-back AND have a little fun building a virtual sandwich with Hellmann's "Swap and Share" charity campaign. Just go to Hellmann's Facebook page and for every virtual sandwich you make, Hellmann’s will donate SEVEN lunches to Feeding America. Then, for every Face Book friend you share it with, Hellman’s will donate an additional SEVEN lunches to charity. Fantastic!

Hellmann's held a press event yesterday to launch the campaign and Billy Ray Cyrus was there to help spread the word. Little did they know, Le Gourou de Sandwich would have gladly been on hand with a recipe or two. Instead, I'll do my part by telling all of my Sandwich 365 Friends to take part in building a sandwich for charity. Viola!

6 comments:

  1. Hi! Popping over from SITS Roll Call to visit.

    Cool campaign - will definitely check it out. Need to check out that RR sandwich too. :)

    Have a great weekend!

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  2. I love this I'm heading over there right now! :0)

    I love your blog too! I'm crazy for sandwiches!

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  3. You have a Bostonian too! Thanks for stopping by!

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  4. Great blog idea. Definitely going over to the Hellman's website. Just stopping by from SITS!

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