9.14.2009

HUNGER ACTION MONTH!


September is Hunger Action Month, dubbed so by this nations largest food charity “Feeding America” who estimates the number of Americans needing food assistance has grown 30% in just one year. Feeding America along with dozens of its affiliate groups are launching campaigns to raise awareness  all this month. Since they’ve begun to rely increasingly on the Internet to spread the word, keep your eyes open over Face Book, Twitter, blogs and other online social media sites and lend a hand if you can. I think this is a timely and fabulous idea, don’t you?  But wait, there's more:

How about two other organizations out of Missouri who together supply food to some 2000 food pantries? I love their campaign called “Snapshot of Hunger” a photo campaign to illustrate how families struggle with the issue of hunger. The groups ask people to spend $28.00 on food for the week, then take a photo of the food and email it to snapshot@feedingillinois.org. $28.00 is equal to one-week allotment of food stamps. This could be a real challenge for some. That's why I think there's power behind the idea!

Then there's Weight Watcher's campaign which runs through mid-October. For every 1 million pounds that members lose in weight before the deadline, the company will donate $250,000, or up to $1-million to two anti-hunger groups: Share Our Strength and Action Against Hunger.  Because last year was such a success the company donated $1-million with members losing more than 4 million pounds, Weight Watchers decided to continue the effort, and add new ways to help. They're putting up an additional $25,000 for the charities through Lose-a-Palooza, a day-long effort to get people talking about the campaign on Twitter, Facebook, blogs, and other social media. How cool is that? 

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